Anderson Tuftex

I spearhead all creative and marketing strategy initiatives for Anderson Tuftex, a luxury flooring brand renowned for its style, design, and commitment to sustainability. From redefining the brand's visual identity to orchestrating engaging events and optimizing the consumer experience, my role seamlessly blends creativity and strategy for an immersive brand journey.

Creative Direction

Marketing Strategy

Graphic Design

Set Styling

Website Design

Social Media Creation

Photography + Video

Event + Tradeshow Design

Visual Merchandising

Project Management

Copywriting 


Brand Refresh

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Internal Campaign: Guerilla Marketing

Summer 2023

Product Catalogs

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Consumer Sample Experience

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